Reyes Barbecue

Sep 21st, 2006 | Category: FoodCart & Kiosk, Foods, Franchising, Lead

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Frank’s grilled delights met approval of Filipinos who became addicted to his tender-juicy, boneless chicken barbecue with peanut-based BBQ sauce.

In 1996, Frank opened a second branch in SM City North Edsa. In just a couple of years, Reyes Barbecue had popularized the way of serving barbecue to its perfection. Soon, words leaked out and Frank was getting (franchise) inquiries from people he barely knew.

Reyes Barbecue now has six outlets… at 168 Mall in Divisoria, Greenhills Theatre Mall, the New Divisoria Mall and at SM Megamall. The SM Megamall branch is owned by Frank’s son Jet with partners Miguelito “Migs” Camacho and buddy Carmella Sison. Jet and Migs are first cousins who practically grew up together.

We’re like brothers. We went to the same school…from pre-school to college. We have common interests and we’re adventurous foodies. We would go out of our way to satisfy our cravings,” enthused Migs, a real estate developer.

According to Migs, Reyes Barbecue is something they do on the side.

“Jet is in Canada right now getting his MBA; Carmella is a pre-school teacher and has her own bakeshop. Well, we just couldn’t get enough of Reyes Barbecue so we decided to get a franchise instead,” Migs said with a grin. Last year, the enterprising buddies went out of the metro to scout for a place where they could operate. The first location they considered was near Medical City in Ortigas.

“The rent was too expensive so the project didn’t materialize. We concentrated on the bazaars instead. We joined the Las Villas and the Cuenca bazaars in Alabang which were a big hit,” Migs recalled. At that time, Reyes Barbecue didn’t have a central kitchen (commissary), so they marinated the meat and prepared everything all by themselves.

“Uncle Frank also joined in other bazaars, so Reyes Barbecue would be present in 15 to 20 bazaars all at the same time. The response we got was overwhelming. That pushed us to apply for a slot in one of the big malls in Ortigas. From the heavens, we got a call from the management of SM Megamall. The rest, as they say, is history,” Migs noted.

Reyes Barbecue SM Megamall branch opened on Dec. 8, 2005. Over 200 guests attended the opening led by Rep. Benhur Abalos, UNESCO Commissioner Narda Camacho, Purefoods cagers James Yap and Paul Artadi. Jet, Migs and Carmella’s parents made the event truly memorable. They are Marissa Camacho, president of Jollibee Foundation, Teodoro and Teresita Camacho, president of LGTM Corp., and Priscilla Sison.

“We’re so happy with the outcome. That’s hard work we’ve put in but it was all worth it. Coincidentally, the central kitchen was already established before we opened, so it we didn’t have a hard time getting started,” Migs added.

Reyes Barbecue, as Migs puts it, is an aspirational brand.

“We make sure that we serve the best-tasting and juiciest barbecues all the time. We have a lean and mean concept. Our menu consists only of our bestsellers so as not to confuse our clients,” Migs explained.

On the menu are pork barbecue, boneless chicken barbecue, grilled liempo and grilled pusit. Each meal comes with java rice, java sauce and achara with prices ranging from R65 to 140. The solo meals (which include softdrinks), on the other hand, are priced at R30 to R140. For merienda, there’s Chicken BBQ Wraps (Shawarma with BBQ), Pork BBQ Wraps, spaghetti and chicken asparagus soup.

To maintain the consistency of their grilled products, Reyes Barbecue has a food technician who guards the company’s “secret recipe.”

“At Reyes Barbecue, everything is done in a systematic way…from the marinade to the grilling process. We use a smokeless grill wherein everything is timed. We have a stop-watch and temperature reader. For example, we cook our barbecue four minutes on each side to maintain its consistency. You can really tell the difference once you tasted our products,” Migs enthused.

Reyes Barbecue also boasts of its open-kitchen so the diners can watch the actual preparation of their food.

“We want to assure our clients that they get only the cleanest, tastiest and juiciest barbecues from our kitchen. That’s also why we have a longer waiting time as compared to other fastfood centers,” he pointed out. Migs added that they will soon offer delivery services within a three kilometer radius which will encompass Ortigas, Mandaluyong and parts of Q.C. and Makati.

“Also, we are planning to put up branches outside Metro Manila. Well, there may be several fried chicken brands in the market today but we strive to be the dominant player in the chicken barbecue segment,” Migs added.

Company Description:

Reyes Barbecue is a food stall chain in mall food courts offering pork, chicken and seafood barbecues using the famous Reyes family heritage and quality standards at fast-food prices. We have become the only benchmark and therefore the preferred barbecue brand in the market today. The company started in 1993 with 2 branches and at present has 4 company owned outlets and 7 franchisees with more opening soon. The Reyes Barbecue franchise is anchored on our reputable brand and image. It has a focused simple menu that has been perfected by four generations. The clan pioneered the best food combination majority of Manilans grew up with - barbecue with java rice, peanut sauce and atchara. We offer a total support package that will provide all the necessary tools and guidance to run your franchise smoothly.

Products and Services:
Boneless Chicken Bbq, Pork Barbecue, Bbq Pita Wraps, Liempo Bbq Meal
Areas open for franchise: Call
Franchise Fee: Call

Contact Information:
Frank R. Reyes
Edgardo C. Arriola
819-B Torres Mandaluyong
Tel: 634-0764; 724-7620; 724-7626
Telefax: 725-7502
Email: frankreyes-ph@yahoo.com, email@reyesbarbecue.com
Website: www.reyesbarbecue.com

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61 comments

  1. Tommy April 17th, 2007 5:29 am :

    Hi, I only have around 24 square meter of space and the location is right beside of the leading university in taft avenue, Is it possible to put up this chicken barbeque? Would i know how much will be the franchised fee. Pls give more details about it. Im interested in it. Thanks.

  2. amabel June 20th, 2007 6:26 pm :

    I would like to inquire about how to franchise reyes barbeque? what’s included on the franchise fee?

  3. Butch M August 5th, 2007 9:38 am :

    i am interested in opening a franchise for a province in the visayas. how much will be the franchise fee? royalties? please send more details.

  4. karen August 6th, 2007 6:56 am :

    Hi, what is included in the franchise fee? How much is this? Please email me terms and conditions/details. Thanks.

  5. Phia November 6th, 2007 6:08 am :

    I would like to inquire on how to franchise Reyes barbeque. Can you give me some details regarding this. Thank You.

  6. JoAnn November 19th, 2007 9:23 am :

    Please send me more details about your franchsing requirements, franchising fee, etc.

  7. Jay November 26th, 2007 1:30 am :

    Hi, I’m interested in opening a franchise. Could you send me details on the franchising requirements, franchising fees, terms and conditions, etc. Thanks!

  8. Jeannie November 28th, 2007 9:10 am :

    Hi, Im interested to franchise , please send me the requirements thank you

  9. ROCHELLE SY January 29th, 2008 8:18 am :

    I’m interested to franchise. Pls. send me requirements & how much?

  10. deanna January 29th, 2008 3:02 pm :

    I’m interested to franchise. Could you send me details on the franchising requirements, franchising fees, terms and conditions. royalty fee? thanks

  11. Josephine February 17th, 2008 2:19 pm :

    Hi, Kindly provide me details about the franchise. I really love your barbeque.

  12. james cruz March 25th, 2008 4:15 am :

    i’m very much interested shoemart will open soon in baliuag bulacan send me details about the franchise

  13. Ian April 2nd, 2008 4:39 am :

    Hi! i’m a loyal food customer of your restaurant in many places in manila. I would like to ask for your most favorable details regarding how to franchise a reyes bbq restaurant. We are highly interested on eating and selling your bbq. Thanks!

  14. mark lijauco April 2nd, 2008 5:43 am :

    im interested to franchise reyes barbecue would you send me details on how to franchise. especially the franchise fee, requirements, royalty fee and also the terms and conditions…

  15. rhowie April 17th, 2008 10:55 am :

    im interested to franchise. can you send me details on how to franchise:
    requirements
    franchise fee
    other terms & conditions
    thanks!

  16. Elvinia Bahia May 14th, 2008 2:12 am :

    Hi, im interested to franchise reyes barbecue, can you send me the details. Was there ever any feasibility study done on your company, can you provide me details of that as well?
    Thanks

  17. nia May 23rd, 2008 6:57 am :

    Hi. We’re very much interested to franchise. Kindly send us all the details we need to how to have you here in quezon prov. thanks! :)

  18. bhe santos May 28th, 2008 11:50 am :

    hi, im interested to franchise reyes barbeque. Kindly send me all the details i need on how to franchise, franchise fee, and other terms and conditions.

    thank you.

  19. jack June 14th, 2008 12:28 pm :

    hi, requesting for details such as space requirement, franchise fee (and what is covers/includes), other requirements, other details like royalties..
    how long will it take to get a franchise? what about your project ROI? please email me the details. i’m interested to put up a franchise in central luzon. thanks.

  20. Charade Lopez June 30th, 2008 4:03 am :

    Good day! I am very much interested to franchise. Pls send me details and if you have locations available already.

    Thank you

  21. raquel b. flores July 2nd, 2008 3:57 am :

    Good day! I really want to know all the details regarding the franchise of Reyes barbeque.THank you

  22. Jennifer Aquipel July 21st, 2008 1:34 am :

    Hello! i just want to ask regarding franchising of Reyes Bbq. Wat are the inclusion? Do you have customer assistance in finding places? Can you please email me details to jaquipel@yahoo.com Thanks!

  23. Christy Alvarez July 23rd, 2008 2:43 am :

    Hi, I’m interested in opening a franchise here in Sta. Rosa, Laguna. Could you send me details on the franchising requirements, franchising fees, terms and conditions, etc. Thanks a lot and God Bless!

  24. jaydee September 27th, 2008 10:03 am :

    what type of restaurant is reyes barbeque?:)

  25. vilma tamina October 15th, 2008 7:58 am :

    hi can i ask how much is your franchise fee?and the requirements will be needed?im from caloocan and im interested in opening a franchise here.tnx a lot

  26. Vanesa Aquino October 17th, 2008 7:19 am :

    Like all the questions above, may I know how much is the FRANCHISE FEE and what is included in it? Please let me know anything I need to know about how to get a franchise of Reyes BBQ. Thank you.
    Vanesa from Batangas City

  27. Mark C. Lijauco October 20th, 2008 4:10 am :

    pls kindly send us the estimate net cost and franchise fee of 50sqr and food court. we are very interested. thnx

  28. yolly October 26th, 2008 2:39 am :

    Hi Im interested to franchise. my target location is near Caloocan city hall in front of La consolacion college at a. mabini n 10th avenue. is it possible? pls send me details( franchise fee, space requirements etc.)

  29. kap. junjun cruz November 6th, 2008 6:05 pm :

    IM INTERESTED HOW

  30. geeds November 9th, 2008 10:42 am :

    hi! I am regular cotumer of reyes barbeque at Trinoma. And I am interested in franchising reyes barbeque that could situated in Naga City , Camarines Sur. Since SM will soon be opened sometime in Summer 2009. Cab you email me the complete details in franchising and whats the inclusion? Thank you.

  31. Grace November 27th, 2008 7:49 am :

    hi, i would like to know what is your minimum space requirement for a food stall in food court? thanks

  32. Jeffrey So December 8th, 2008 5:56 am :

    Can you please send me price for franchise of Reyes Barbecue? And all requirements and details.
    Thank You Very Much.

  33. Dennis Noriega December 9th, 2008 2:05 pm :

    Hi. I’m a very satisfied customer of Reyes Barbecue. Since I’m inbetween jobs right now, I’m thinking of having a franchise of your business to be located at the foodcourt of Festival Mall in Alabang.. May i humbly request for a Franchise fee and its coverage, requirements, terms and conditions, etc.
    Thank you.

  34. Catherine Paguio December 11th, 2008 9:41 am :

    Hi! Im looking for a business w/ simple concept but very profitable. I think reyes BBQ is a great investment. I’m interested in buying a franchise and put it here in Balanga, Bataan. Pls. send me details of your franchise package and other informations. Thanks and more power.

  35. Ace Jou January 6th, 2009 3:34 am :

    Hi, I would like to franchise Reyes BBQ. Kindly send me the requirements, terms and conditions, franchise fee, etc. Thanks.

  36. Benson Tan Tan January 25th, 2009 1:57 am :

    Hi, I would like to franchise Reyes BBQ. Kindly send me the requirements, terms and conditions, franchise fee, etc. Thanks. Please send it in my email allanman1232003@yahoo.com

  37. Roy Bardelosa February 2nd, 2009 1:15 pm :

    Hi, Im interested to franchise . Could you send me details on the franchising requirements, franchising fees, terms and conditions, etc. Thanks!

  38. Raquel A. Lenon February 8th, 2009 10:09 am :

    Hi!, I’m interested to franchise. Could you send me details on the franchising requirements, franchising fees, terms and conditions, etc. Hope to hear from you very soon….thanks!

  39. marivic real February 27th, 2009 2:16 pm :

    Hi!, I’m interested to franchise. Could you send me details on the franchising requirements, franchising fees, terms and conditions, etc. Hope to hear from you very soon….thanks!!!

  40. rochelle March 5th, 2009 3:29 am :

    Hello! I am interested in franchising this product.Can you send me more details and how much the total investment needed?
    Thanks.

  41. donna mae tan March 6th, 2009 1:05 am :

    hi, i’m interested to franhise.can you send me details and how much the total investment?
    batangas city , near port area

  42. Kahlyn guevarra March 27th, 2009 5:53 am :

    hi can you send me details regarding franchise! Thank you

  43. Richelle Aguilar March 31st, 2009 12:44 pm :

    im interested to franchise, could you send me the details and how much it cost?im from Calamba Laguna

  44. judy April 30th, 2009 5:46 am :

    Sir magandang hapon po concern costumer po ako! ksi po yung comet ko is isa n franchise nyo sa my malapit sa istrata one time po kasi kumain po ako dun tapos po bigla po sumakit yung tiyan ko ssana po pki bisita po yung st2r na yun! maraming salamat po
    concern costumer

  45. ralph May 10th, 2009 1:23 pm :

    Hi,i’m interested to franchise, pls send me the details, terms and conditions, and requirements needed,,thanks..more power and God bless..

  46. Jocelyn Santos June 8th, 2009 9:24 am :

    Good day sir, I am an OFW here in Bahrain and will soon retire an d wanted to invest to your kind of business. Im interested to franchise . Could you please send me details on the franchising requirements, franchising fees, terms and conditions, etc. Thanks and will look forward to your immediate response.

  47. noah June 23rd, 2009 11:59 pm :

    im a student and if it is ok to have your recipe in peanut bbq sauce ^^ bcoz i want to cook here in our house thank you!
    my email is nowitsky28@yahoo.com

  48. Meng July 16th, 2009 7:50 am :

    hi, im interested to franchise, pls send me full details, what is the minimum area for food court at malls, thanks and more power

  49. REN July 26th, 2009 5:11 am :

    hi. im interested in franchising at reyes bbq please send me informations/requirements needed. thank you very much. ktr_baby@yahoo.com

  50. Nesa August 2nd, 2009 12:19 am :

    Hi,

    Please send me more information on franchising cost. I’m inetersted to put up a business in Dagupan City, Pangasinan in one of the malls.
    Send details to nesa_sam1105@yahoo.com

    Thanks.

  51. Nesa August 2nd, 2009 12:20 am :

    Hi,

    Please send me more information on franchising cost. I’m interested to put up a business in Dagupan City, Pangasinan in one of the malls.
    Send details to nesa_sam1105@yahoo.com

    Thanks.

  52. angela August 6th, 2009 6:05 am :

    hi im interested in franchising Reyes BBQ please email me information regarding this matter. thank you.

  53. mel g. cirujano August 12th, 2009 5:57 am :

    Good afternoon, I am interested in getting a franchise. Can you send me your requirements? My area is in Rosario, Cavite. Please reply soonest. Thank you.

  54. raymond cornelio August 20th, 2009 9:14 am :

    hi im interested in franchising Reyes BBQ please email me information regarding this matter …could you send me the details and how much it cost? thanks

  55. geraldine luzon September 9th, 2009 6:49 am :

    I’m interested to franchise. Could you send me details on the franchising requirements, franchising fees, terms and conditions. royalty fee? thank you!

  56. ma.estrella martinez October 11th, 2009 4:13 pm :

    hi,how much the franchise fee? tnx?

  57. Jovie Alarca October 14th, 2009 6:22 am :

    I am interested in franchising an outlet in Batangas City, could you give me some details and or probably discuss it with you at a time convenient to you and me. I dropped by your booth at the recent franchise show. You may reach me thru my email add, jovie_alarca@yahoo.com or thru tel nos 043 9803876 or 77 or mobile nos 09209262168 (smart) or 09228892168 (sun). Thank you

  58. lea December 2nd, 2009 2:52 pm :

    good day!

    I just want to know how much is your minimum franchise of Reyes Barbecue.., I want to franchise it because I am the SUKI on your product that’s why I want to have my own..
    I hope You would bear to my request.. Thank You… God Bless!

  59. miami cordero January 17th, 2010 3:23 am :

    How much the franchise fee?

  60. ABBE March 23rd, 2010 2:20 am :

    hi! can you please send me complete details of franchising Reyes BBQ . Thanks!

  61. pinoyentre March 23rd, 2010 1:19 pm :

    For complete details regarding Reyes Barbecue Franchise, kindly email at email@reyesbarbecue.com Thanks.

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