KFC – Kentucky Fried Chicken

Bypinoyentre

Oct 16, 2006

KFC - Kentucky Fried ChickenKFC is the world’s most popular chicken restaurant chain specializing in Original Recipe®, Extra Crispy™ and Colonel’s Crispy Strips® and Honey BBQ Wings® with home-style sides and freshly made chicken sandwiches. Since its founding by Colonel Harland Sanders in 1952, KFC has been serving customers delicious, already-prepared complete family meals at affordable prices. There are over 13,000 KFC outlets in more than 80 countries and territories around the world.

Yum! Restaurants International (YRI), based in Dallas, Texas is the largest division of Yum! Brands Inc. with 14,200 restaurants outside the U.S., China and India Divisions in over 120 countries. Come and join our 1,000+ strong family of international franchisees!

This is your opportunity to become part of the YUM! family and experience the power of big, category-leading brands! You can leverage our foodservice and multibranding experience to capitalize on market development opportunities.

We need highly-motivated franchisees to help expand our brands. We are glad you have taken the time to learn more about our Yum! Brands franchise opportunities and hope you will consider joining our family.

How to Franchise KFC:

1. STORE DESIGN AND INVESTMENT

In-Line or Mall Store

  • Floor Area: 160-250 square meters

Free-Standing Store

  • Lot Area: 700 – 1200 square meters

Franchise Investment: starts at Php19 Million. Final cost will be based on asset type, location, and store area.

  • The investment package already includes store construction, equipment, and franchise fees.

Franchise Term: Ten (10) years

2. QUALIFICATION AND PROCESS

Qualifications

There are several factors that we consider when assessing an applicant desiring to become a KFC franchisee, including but not limited to:

  • Multi-Unit Operations Experience or Growth Mindset
  • Financial Capability
  • Personal and Financial Reputation
  • Motivation and Commitment
  • Culture and Brand Fit
  • Preferably Mall or Property Owners

Process

  • Submission of initial franchise requirements.
  1. Letter of Intent (LOI)
  2. Location Map of Proposed Site and Floor Plan
  • Initial evaluation of preferred site.
  • Screening process of applicant with KFC Franchise Management Department.
  • Discussion of final site feasibility study result, investment, and store financials.
  • Contract signing and franchise payment processing.

3. FRANCHISING BENEFITS

Expert Business Development Support

From site selection and planning to construction, KFC will handle all the necessary requirements in building your very own KFC Stores. The store construction fee will include leasehold improvement, seating, signages, POS system, furniture, and fixtures.

Global Brand with Advertising and Marketing Support

Get exclusive access to KFC’s trademarks and global brand assets. Plus, take advantage of year-round marketing support to boost your Stores’ Sales.

Above-the-Line Campaigns for Product Launches | Digital Marketing | Out-of-Home | Merchandising | LSM

Hassle-free Operations and Store Management

With globally set Operational Standards, KFC will handle daily operations and full management of your Stores to reach its maximum potential

Contact Details of KFC:

KFC Franchise Management Department
Landline: (02) 8370-1393
Mobile: +63 917 151 2020 / +63 917 161 2020
Email: [email protected]
Facebook Page: www.facebook.com/kfcphilippines
Visit Website (This link will open on a new window)

Basics of Franchising KFC – Kentucky Fried Chicken

Franchising benefits

Franchisees gain access to a proven business model, established brand reputation, and ongoing support from KFC – Kentucky Fried Chicken, reducing the risks associated with starting a new business. They benefit from collective advertising and marketing efforts conducted by the franchisor, which can result in increased customer traffic and sales. Franchisees also have the opportunity to tap into the training and operational resources provided by the franchisor, enhancing their chances of success and profitability. Below are just a few pointers why franchising KFC – Kentucky Fried Chicken is beneficial for the inverstors:

High success rate due to its business model rather than starting from scratch.

Franchising KFC – Kentucky Fried Chicken offers the advantage of tapping into an established reputation and customer base, which can significantly reduce the time and effort required to build brand recognition. Additionally, franchisors typically provide comprehensive training, ongoing support, and proven business models, mitigating many of the risks associated with starting a new venture.

Franchisees benefit from economies of scale in purchasing, marketing, and operational support, which can lead to cost efficiencies and improved profitability.

Overall, franchising offers a structured pathway to entrepreneurship with a higher likelihood of success compared to launching a new brand independently.

KFC – Kentucky Fried Chicken is a recognized brand or trademark that can bring you success.

Success is achievable for franchising recognized brands like KFC – Kentucky Fried Chicken due to their established reputation, which can attract customers more readily and build trust faster than starting a new brand. Franchisees benefit from proven business models, operational support, and marketing strategies provided by KFC – Kentucky Fried Chicken, reducing the risks associated with independent entrepreneurship.

Additionally, being part of a well-known brand network offers access to economies of scale, collective marketing efforts, and a support system among fellow franchisees, enhancing the likelihood of success.

Availing financing from various sectors is highly likely due to a good brand reputation.

Financing is often more readily available when franchising a reputable brand due to several factors. Banks and lenders are typically more willing to provide loans to franchisees of established brands because they have a proven track record of success and lower risk compared to new, unproven businesses.

Additionally, franchisors may have relationships with financial institutions or offer financing options themselves, making it easier for franchisees to secure funding. The recognizable brand name and business model of KFC – Kentucky Fried Chicken also provide a level of security for lenders, increasing the likelihood of loan approval and favorable terms for franchisees.

Formula for success that a franchisor may provide.

Low-cost supplies and efficient supply chain management contribute to higher profit margins for franchisees by reducing the cost of goods sold. Effective marketing increases brand visibility and customer traffic, leading to increased sales and revenue. A prime location maximizes foot traffic and accessibility, further enhancing the franchisee's revenue potential and profitability.

5 things to consider when franchising KFC – Kentucky Fried Chicken

1 Make sure that you really want to own this franchise and this will best fit your venture among other offered business opportunities.

2 Be certain that you can work harmoniously with KFC – Kentucky Fried Chicken franchise and it is within your interest. A visit to one of the franchise store will help you be more aware of operation and proceedings.

3 Carefully study the Terms and Condition, Franchise Agreement, and what are included in franchising KFC – Kentucky Fried Chicken.

4 Check if KFC – Kentucky Fried Chicken franchise will be compatible with the rules and regulation, as well as existing laws on chosen location.

5 Best location is one key aspect to have a successful KFC – Kentucky Fried Chicken franchise. Study the environment and see if your business suits the surroundings.

Successful frachising 101

Becoming a successful KFC – Kentucky Fried Chicken franchisee requires a combination of strategic planning, dedication, and hard work. Here are some steps you can take to increase your chances of success:

Research

Start by researching various franchise opportunities to find one that aligns with your interests, skills, and financial resources. Look for franchises with a proven track record of success, strong brand recognition, and a supportive franchisor.

Understand the Franchise Agreement

Carefully review the franchise agreement, including all terms, fees, and obligations. Make sure you fully understand the expectations and requirements of being a franchisee.

Financial Planning

Evaluate your financial situation and determine how much capital you have available for investment. Consider not only the initial franchise fee but also ongoing expenses such as royalties, marketing fees, and operational costs.

Training and Support

Choose a franchise that offers comprehensive training and ongoing support to franchisees. Take advantage of all training programs provided by the franchisor to learn the ins and outs of the business.

Location Selection

If the franchise involves a physical location, carefully choose the location for your business. Consider factors such as foot traffic, demographics, competition, and lease terms.

Follow the System

One of the benefits of franchising is that you're buying into a proven business model. Follow the franchisor's system and guidelines closely to increase your chances of success.

Provide Excellent Customer Service

Focus on providing excellent customer service to build a loyal customer base. Happy customers are more likely to return and recommend your business to others.

Marketing and Promotion

Take advantage of the marketing support provided by the franchisor, but also be proactive in promoting your business locally. Utilize social media, local advertising, and community events to attract customers.

Manage Finances Wisely

Keep track of your finances closely and manage expenses efficiently. Monitor your cash flow, budget carefully, and seek professional advice if needed.

Adapt and Innovate

Be willing to adapt to changing market conditions and customer preferences. Look for opportunities to innovate and differentiate your business from competitors.

Network with Other Franchisees

Connect with other franchisees within the same system or industry to share insights, experiences, and best practices. Networking with fellow franchisees can provide valuable support and advice.

Stay Committed

Building a successful franchise takes time and effort. Stay committed to your business, remain focused on your goals, and be prepared to overcome challenges along the way.

By following these methods and staying dedicated to your business, you can increase your chances of becoming a successful KFC – Kentucky Fried Chicken franchisee.

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