BonChon Chicken, the original Korean crispy fried chicken secret that the World Craves for is now in the Philippines!
BonChon is a Korean word meaning “original village” in Korean, is a global brand that originated in South Korea in 2002. Just as people yearn for their hometown, we hope that our customers will seek our amazingly crispy, juicy, and flavorful chicken wherever they are. As we grow and expand, we will make sure that he who seeks BonChon shall always find it.
It began making waves in the global arena in 2007 as it entered the US market, captivating the discerning palates of the citizens of New York, San Francisco, Boston, Virginia, and New Jersey. Now, the best chicken in America is here in the Philippines! We are here to bring you the most gratifying eating experience that has been raved about all over the globe.
The first BonChon store in the Philippines started at Ayala Triangle Garden in 2010. In a little over 6 years with over 140 locations nationwide, we are considered one of the fastest-growing fast casual restaurant in the country, apart from being the biggest Korean-style crispy fried chicken chain locally. It was here in the Philippines where the exciting, one-of-a-kind signature Korean-Style chicken flavor and fusion experience became popular. We are now open to partner with more people who share the same passion with us.
BonChon’s mission is to be a company which cares for and grows with our franchisees and customers. Through a culture of hard work and loyalty, we aspire to be a reliable and constant source of quality food and service, dedicating ourselves to encouraging joy and positive energy in all those who encounter us.
How to franchise BonChon:
Why BonChon?
Unique Menu Offering
BonChon harmonizes the Korean-style chicken with a delectable selection of Asian fusion cuisine. Because many have cited a frequent craving for our Korean-style chicken, our customers have dubbed it “Because it’s not just chicken, it’s BonChon!”
Our featured menu consists of a variety of fusion Korean and Asian dishes, such as Bibimbowl, Bingsu and Chicken Bao.
Global Recognition
BonChon’s brand extends to the United States, Bahrain, Kuwait, Cambodia, South Korea, Singapore, Thailand and the Philippines, where each global operation caters to a local market. Despite the differentiation strategy per market, we work hard to ensure the uniformity and quality when it comes to our chicken products: all our sauces are made at the same factory in South Korea. In result, every customer experiences the same authentic taste around the globe, no matter where they are.
Criteria
We are looking for candidates who:
- Are enthusiastic to start their own BonChon establishment
- Are pursuant to high-quality service and sales performance
- Have the right space: – Priority list of areas in Puerto Princesa, Tuguegarao, Gen San, Ilocos, Santiago Isabela, Metro Manila – Commercial Space requirement (100 sqm to 150 sqm) preferably located in high traffic malls and near commercial spaces. Structure should be ready for occupancy.
Contact Details of BonChon:
Contact Person: Joseph Clyde N. Rodriguez (Business Development Manager)
Mobile: (0917)599-1253 or (0998)847-9582
Email: [email protected]
Website: www.bonchon.com.ph
Facebook Page (This link will open on a new window)
Basics of Franchising BonChon Chicken Philippines
Franchising benefits
Franchisees gain access to a proven business model, established brand reputation, and ongoing support from BonChon Chicken Philippines, reducing the risks associated with starting a new business. They benefit from collective advertising and marketing efforts conducted by the franchisor, which can result in increased customer traffic and sales. Franchisees also have the opportunity to tap into the training and operational resources provided by the franchisor, enhancing their chances of success and profitability. Below are just a few pointers why franchising BonChon Chicken Philippines is beneficial for the inverstors:
High success rate due to its business model rather than starting from scratch.
Franchising BonChon Chicken Philippines offers the advantage of tapping into an established reputation and customer base, which can significantly reduce the time and effort required to build brand recognition. Additionally, franchisors typically provide comprehensive training, ongoing support, and proven business models, mitigating many of the risks associated with starting a new venture.
Franchisees benefit from economies of scale in purchasing, marketing, and operational support, which can lead to cost efficiencies and improved profitability.
Overall, franchising offers a structured pathway to entrepreneurship with a higher likelihood of success compared to launching a new brand independently.
BonChon Chicken Philippines is a recognized brand or trademark that can bring you success.
Success is achievable for franchising recognized brands like BonChon Chicken Philippines due to their established reputation, which can attract customers more readily and build trust faster than starting a new brand. Franchisees benefit from proven business models, operational support, and marketing strategies provided by BonChon Chicken Philippines, reducing the risks associated with independent entrepreneurship.
Additionally, being part of a well-known brand network offers access to economies of scale, collective marketing efforts, and a support system among fellow franchisees, enhancing the likelihood of success.
Availing financing from various sectors is highly likely due to a good brand reputation.
Financing is often more readily available when franchising a reputable brand due to several factors. Banks and lenders are typically more willing to provide loans to franchisees of established brands because they have a proven track record of success and lower risk compared to new, unproven businesses.
Additionally, franchisors may have relationships with financial institutions or offer financing options themselves, making it easier for franchisees to secure funding. The recognizable brand name and business model of BonChon Chicken Philippines also provide a level of security for lenders, increasing the likelihood of loan approval and favorable terms for franchisees.
Formula for success that a franchisor may provide.
Low-cost supplies and efficient supply chain management contribute to higher profit margins for franchisees by reducing the cost of goods sold. Effective marketing increases brand visibility and customer traffic, leading to increased sales and revenue. A prime location maximizes foot traffic and accessibility, further enhancing the franchisee's revenue potential and profitability.
5 things to consider when franchising BonChon Chicken Philippines
1 Make sure that you really want to own this franchise and this will best fit your venture among other offered business opportunities.
2 Be certain that you can work harmoniously with BonChon Chicken Philippines franchise and it is within your interest. A visit to one of the franchise store will help you be more aware of operation and proceedings.
3 Carefully study the Terms and Condition, Franchise Agreement, and what are included in franchising BonChon Chicken Philippines.
4 Check if BonChon Chicken Philippines franchise will be compatible with the rules and regulation, as well as existing laws on chosen location.
5 Best location is one key aspect to have a successful BonChon Chicken Philippines franchise. Study the environment and see if your business suits the surroundings.
Successful frachising 101
Becoming a successful BonChon Chicken Philippines franchisee requires a combination of strategic planning, dedication, and hard work. Here are some steps you can take to increase your chances of success:
Research
Start by researching various franchise opportunities to find one that aligns with your interests, skills, and financial resources. Look for franchises with a proven track record of success, strong brand recognition, and a supportive franchisor.
Understand the Franchise Agreement
Carefully review the franchise agreement, including all terms, fees, and obligations. Make sure you fully understand the expectations and requirements of being a franchisee.
Financial Planning
Evaluate your financial situation and determine how much capital you have available for investment. Consider not only the initial franchise fee but also ongoing expenses such as royalties, marketing fees, and operational costs.
Training and Support
Choose a franchise that offers comprehensive training and ongoing support to franchisees. Take advantage of all training programs provided by the franchisor to learn the ins and outs of the business.
Location Selection
If the franchise involves a physical location, carefully choose the location for your business. Consider factors such as foot traffic, demographics, competition, and lease terms.
Follow the System
One of the benefits of franchising is that you're buying into a proven business model. Follow the franchisor's system and guidelines closely to increase your chances of success.
Provide Excellent Customer Service
Focus on providing excellent customer service to build a loyal customer base. Happy customers are more likely to return and recommend your business to others.
Marketing and Promotion
Take advantage of the marketing support provided by the franchisor, but also be proactive in promoting your business locally. Utilize social media, local advertising, and community events to attract customers.
Manage Finances Wisely
Keep track of your finances closely and manage expenses efficiently. Monitor your cash flow, budget carefully, and seek professional advice if needed.
Adapt and Innovate
Be willing to adapt to changing market conditions and customer preferences. Look for opportunities to innovate and differentiate your business from competitors.
Network with Other Franchisees
Connect with other franchisees within the same system or industry to share insights, experiences, and best practices. Networking with fellow franchisees can provide valuable support and advice.
Stay Committed
Building a successful franchise takes time and effort. Stay committed to your business, remain focused on your goals, and be prepared to overcome challenges along the way.
By following these methods and staying dedicated to your business, you can increase your chances of becoming a successful BonChon Chicken Philippines franchisee.