The Selftea Lab is the first in the Philippines with the concept of “SELFIE-ONMILKTEA”. The Selftea Lab offers a unique way to enjoy your drink as it aims to take each customer’s selfie game to the next level.
The Selftea Lab opened its first branch in Biñan Laguna last September 2017. With the overwhelming feedback of the customers, and with the demand of branching out from non-Laguna residents, the company is currently looking forward to expand its reach to Metro Manila and other provincial areas within the country.
In just a year, The Selftea Lab now has 15 operating mall branches all over Luzon. In North; SM Pampanga, SM San Fernando Downtown, SM Telabastagan, SM Clark. In South; SM Bacoor, SM Dasmarinas, SM Calamba, SM Lucena, SM Trece, SM Sta Rosa, Binan and Cabuyao. In Metro Manila; SM North Edsa, SM Manila, and Festival Mall.
Our Products
Our products includes 2 varieties of Beverages; Iced Milktea and Blended Milktea. Each is designed to perfect the quality taste that every Filipinos will surely love.
Uniqueness. Our promise is to give each customers the unique and fun way to enjoy their drinks. Each cup will take the selfie game of customers to the next level. Each has their own edible selfie on top which makes the drinking experience personalized and enjoyable.
Quality. We assure that each cup of The Selftea Lab is with highest quality taste. We only use freshly brewed tea.
Affordable. We offer quality drinks with affordable prices. Depending on cup sizes, we make sure to serve the customers the sizes of our drinks that suits their needs and budget.
Mission:
To provide customers with the most unique and affordable way of enjoying their drink and keeping them fully satisfied, but craving for more, with every visit!
Vision:
To be known in the Philippines as the pioneer in providing unique, affordable and top quality Selfie-On-Milktea drinks and provide rewarding business opportunity to Filipinos here and abroad.
How to franchise The Selftea Lab:
UNIT FRANCHISE PACKAGE
- Franchis Fee: Php588,000.00 (KIOSK / CAFE)
- Franchise Bond: Php70,000.00 (KIOSK / CAFE)
Minimum Area Requirement
- KIOSK – 4 sqm.
- CAFE – 30 sqm.
Franchise Term
- KIOSK – 4 years
- CAFE – 5 years
Construction
- KIOSK – Free 4 sqm. Kiosk
- CAFE – Starts at 25K / sqm.
Required Capital
- KIOSK – Php600,000.00 ++
- CAFE – Php1.5 Million to Php2 Million
Royalty Fee: 4% of monthly gross
Projected ROI
- KIOSK – 6 to 18 months
- CAFE – 15 to 24 months
UNIT FRANCHISE INCLUSIONS
- Use of The Selftea Lab Operating Systems, Trademark, Recipes and Product Line
- Franchise Automated Cloud Based POS, Inventory, and Ordering System
- Site Selection Assistance
- Pre-opening Requirements Assistance
- Store Design, Construction, and Set-up Assistance
- Training and Field Support
- Initial Stocks Inventory
- Opening Assistance
- Opening Marketing Support
- Grand Opening Assistance
- Franchise Operations Manual on loan
- Continuous Product Research and Development
KIOSK FRANCHISE INCLUSIONS
- Franchise Fee
- Franchise Bond
- Complete Set of Equipment
- Complete Set of Kitchenware
- Initial Stocks Inventory
- Training
- Uniform
- 2m x 2m Kiosk
- Signage
- Limited to Beverage Products Offered
CAFE FRANCHISE INCLUSIONS
- Franchise Fee
- First 30 sqm Architectural Design
- Complete Set of Equipment
- Complete Set of Kitchenware
- Initial Stocks Inventory
- Training
- Uniform
- Excluding Construction Costs
- Food and Beverage Products Offered
Contact Details of The Selftea Lab:
The Selfie Lab Corporation
4540 National Highway, Tulay Bato,
Biñan Laguna, Philippines
Contact Number: 0995-8128138
Email: [email protected]
or [email protected]
Website: www.theselftealab.com.ph
Facebook Page: www.facebook.com/theselftealab/
Basics of Franchising The Selftea Lab
Franchising benefits
Franchisees gain access to a proven business model, established brand reputation, and ongoing support from The Selftea Lab, reducing the risks associated with starting a new business. They benefit from collective advertising and marketing efforts conducted by the franchisor, which can result in increased customer traffic and sales. Franchisees also have the opportunity to tap into the training and operational resources provided by the franchisor, enhancing their chances of success and profitability. Below are just a few pointers why franchising The Selftea Lab is beneficial for the inverstors:
High success rate due to its business model rather than starting from scratch.
Franchising The Selftea Lab offers the advantage of tapping into an established reputation and customer base, which can significantly reduce the time and effort required to build brand recognition. Additionally, franchisors typically provide comprehensive training, ongoing support, and proven business models, mitigating many of the risks associated with starting a new venture.
Franchisees benefit from economies of scale in purchasing, marketing, and operational support, which can lead to cost efficiencies and improved profitability.
Overall, franchising offers a structured pathway to entrepreneurship with a higher likelihood of success compared to launching a new brand independently.
The Selftea Lab is a recognized brand or trademark that can bring you success.
Success is achievable for franchising recognized brands like The Selftea Lab due to their established reputation, which can attract customers more readily and build trust faster than starting a new brand. Franchisees benefit from proven business models, operational support, and marketing strategies provided by The Selftea Lab, reducing the risks associated with independent entrepreneurship.
Additionally, being part of a well-known brand network offers access to economies of scale, collective marketing efforts, and a support system among fellow franchisees, enhancing the likelihood of success.
Availing financing from various sectors is highly likely due to a good brand reputation.
Financing is often more readily available when franchising a reputable brand due to several factors. Banks and lenders are typically more willing to provide loans to franchisees of established brands because they have a proven track record of success and lower risk compared to new, unproven businesses.
Additionally, franchisors may have relationships with financial institutions or offer financing options themselves, making it easier for franchisees to secure funding. The recognizable brand name and business model of The Selftea Lab also provide a level of security for lenders, increasing the likelihood of loan approval and favorable terms for franchisees.
Formula for success that a franchisor may provide.
Low-cost supplies and efficient supply chain management contribute to higher profit margins for franchisees by reducing the cost of goods sold. Effective marketing increases brand visibility and customer traffic, leading to increased sales and revenue. A prime location maximizes foot traffic and accessibility, further enhancing the franchisee's revenue potential and profitability.
5 things to consider when franchising The Selftea Lab
1 Make sure that you really want to own this franchise and this will best fit your venture among other offered business opportunities.
2 Be certain that you can work harmoniously with The Selftea Lab franchise and it is within your interest. A visit to one of the franchise store will help you be more aware of operation and proceedings.
3 Carefully study the Terms and Condition, Franchise Agreement, and what are included in franchising The Selftea Lab.
4 Check if The Selftea Lab franchise will be compatible with the rules and regulation, as well as existing laws on chosen location.
5 Best location is one key aspect to have a successful The Selftea Lab franchise. Study the environment and see if your business suits the surroundings.
Successful frachising 101
Becoming a successful The Selftea Lab franchisee requires a combination of strategic planning, dedication, and hard work. Here are some steps you can take to increase your chances of success:
Research
Start by researching various franchise opportunities to find one that aligns with your interests, skills, and financial resources. Look for franchises with a proven track record of success, strong brand recognition, and a supportive franchisor.
Understand the Franchise Agreement
Carefully review the franchise agreement, including all terms, fees, and obligations. Make sure you fully understand the expectations and requirements of being a franchisee.
Financial Planning
Evaluate your financial situation and determine how much capital you have available for investment. Consider not only the initial franchise fee but also ongoing expenses such as royalties, marketing fees, and operational costs.
Training and Support
Choose a franchise that offers comprehensive training and ongoing support to franchisees. Take advantage of all training programs provided by the franchisor to learn the ins and outs of the business.
Location Selection
If the franchise involves a physical location, carefully choose the location for your business. Consider factors such as foot traffic, demographics, competition, and lease terms.
Follow the System
One of the benefits of franchising is that you're buying into a proven business model. Follow the franchisor's system and guidelines closely to increase your chances of success.
Provide Excellent Customer Service
Focus on providing excellent customer service to build a loyal customer base. Happy customers are more likely to return and recommend your business to others.
Marketing and Promotion
Take advantage of the marketing support provided by the franchisor, but also be proactive in promoting your business locally. Utilize social media, local advertising, and community events to attract customers.
Manage Finances Wisely
Keep track of your finances closely and manage expenses efficiently. Monitor your cash flow, budget carefully, and seek professional advice if needed.
Adapt and Innovate
Be willing to adapt to changing market conditions and customer preferences. Look for opportunities to innovate and differentiate your business from competitors.
Network with Other Franchisees
Connect with other franchisees within the same system or industry to share insights, experiences, and best practices. Networking with fellow franchisees can provide valuable support and advice.
Stay Committed
Building a successful franchise takes time and effort. Stay committed to your business, remain focused on your goals, and be prepared to overcome challenges along the way.
By following these methods and staying dedicated to your business, you can increase your chances of becoming a successful The Selftea Lab franchisee.