A result of a late night brainstorming session of three “foodie” millennials, Chica’s Chicharronia opened its first store in Grub Hub Food Park in Visayas Ave, Quezon City last November 4, 2016. It did not take long for the brand to expand as they opened their second store at The Yard Underground Pasig last January 18, 2017.
With the bold desire to be the next big thing in the food industry, the company ventured into a partnership with the biggest mall in the country – SM Supermalls. In July 2017, Chica’s opened it’s first SM Foodcourt branch in SM City Novaliches. It was then followed by a series of store openings at SM City North EDSA, SM Center Valenzuela, and SM City Masinag in a span of five months.
And just last March 9, 2018, Chica’s – Bagnet & Chicharron Express opened its pilot store in the heart of the busy streets of Novaliches. With the objective to gain market share from the strong “Lechon Manok” Industry, Chica’s Express aims to differentiate itself by offering to-go putok batok dishes along the side streets of the metro.
Who is Chica?
Chica is a sexy and sassy pig who offers a wide array of crispy Pinoy putok batok dishes with a twist!
Target Market:
Young Adults, Older Families, Broad C2 & D. A filling and sulit meal is what they usually look for. Though they usually work within a tight budget when it comes to food, splurging every once in a while is no problem at all. Given their busy and routinely work schedule, they always opt for something fast and on the go.
How to franchise CHICA’S Bagnet Express:
Franchise Package: starts at Php200,000.00
Package Inclusion:
- Franchise Fee
- Chica’s Bagnet Cart (2×2 sqm)
- Chica’s signage & banner
- Electric Fryer
- Rice Cooker
- Freezer
- Kitchen Smallwares
- 2 sets of Chica’s Uniform
- Manpower training
- Be an authorized Master Distributor of Chica’s frozen goods
In Choosing Locations
- Target Market
- High Foot Traffic
- Accessibility (Commuter-friendly, easy access to market)
- Proximity to Other Businesses and Services (Offices, hospitals, schools, church, public market)
Contact Details of CHICA’S Bagnet Express:
#6 Sto Tomas, corner Nicanor Ramirez Street,
Brgy Don Manuel Quezon City, Philippines
Mobile: (0927)408-6312 / (0917)841-6711
Email: [email protected] / [email protected]
Facebook Page (This link will open on a new window)
Basics of Franchising CHICA’S Bagnet Express
Franchising benefits
Franchisees gain access to a proven business model, established brand reputation, and ongoing support from CHICA’S Bagnet Express, reducing the risks associated with starting a new business. They benefit from collective advertising and marketing efforts conducted by the franchisor, which can result in increased customer traffic and sales. Franchisees also have the opportunity to tap into the training and operational resources provided by the franchisor, enhancing their chances of success and profitability. Below are just a few pointers why franchising CHICA’S Bagnet Express is beneficial for the inverstors:
High success rate due to its business model rather than starting from scratch.
Franchising CHICA’S Bagnet Express offers the advantage of tapping into an established reputation and customer base, which can significantly reduce the time and effort required to build brand recognition. Additionally, franchisors typically provide comprehensive training, ongoing support, and proven business models, mitigating many of the risks associated with starting a new venture.
Franchisees benefit from economies of scale in purchasing, marketing, and operational support, which can lead to cost efficiencies and improved profitability.
Overall, franchising offers a structured pathway to entrepreneurship with a higher likelihood of success compared to launching a new brand independently.
CHICA’S Bagnet Express is a recognized brand or trademark that can bring you success.
Success is achievable for franchising recognized brands like CHICA’S Bagnet Express due to their established reputation, which can attract customers more readily and build trust faster than starting a new brand. Franchisees benefit from proven business models, operational support, and marketing strategies provided by CHICA’S Bagnet Express, reducing the risks associated with independent entrepreneurship.
Additionally, being part of a well-known brand network offers access to economies of scale, collective marketing efforts, and a support system among fellow franchisees, enhancing the likelihood of success.
Availing financing from various sectors is highly likely due to a good brand reputation.
Financing is often more readily available when franchising a reputable brand due to several factors. Banks and lenders are typically more willing to provide loans to franchisees of established brands because they have a proven track record of success and lower risk compared to new, unproven businesses.
Additionally, franchisors may have relationships with financial institutions or offer financing options themselves, making it easier for franchisees to secure funding. The recognizable brand name and business model of CHICA’S Bagnet Express also provide a level of security for lenders, increasing the likelihood of loan approval and favorable terms for franchisees.
Formula for success that a franchisor may provide.
Low-cost supplies and efficient supply chain management contribute to higher profit margins for franchisees by reducing the cost of goods sold. Effective marketing increases brand visibility and customer traffic, leading to increased sales and revenue. A prime location maximizes foot traffic and accessibility, further enhancing the franchisee's revenue potential and profitability.
5 things to consider when franchising CHICA’S Bagnet Express
1 Make sure that you really want to own this franchise and this will best fit your venture among other offered business opportunities.
2 Be certain that you can work harmoniously with CHICA’S Bagnet Express franchise and it is within your interest. A visit to one of the franchise store will help you be more aware of operation and proceedings.
3 Carefully study the Terms and Condition, Franchise Agreement, and what are included in franchising CHICA’S Bagnet Express.
4 Check if CHICA’S Bagnet Express franchise will be compatible with the rules and regulation, as well as existing laws on chosen location.
5 Best location is one key aspect to have a successful CHICA’S Bagnet Express franchise. Study the environment and see if your business suits the surroundings.
Successful frachising 101
Becoming a successful CHICA’S Bagnet Express franchisee requires a combination of strategic planning, dedication, and hard work. Here are some steps you can take to increase your chances of success:
Research
Start by researching various franchise opportunities to find one that aligns with your interests, skills, and financial resources. Look for franchises with a proven track record of success, strong brand recognition, and a supportive franchisor.
Understand the Franchise Agreement
Carefully review the franchise agreement, including all terms, fees, and obligations. Make sure you fully understand the expectations and requirements of being a franchisee.
Financial Planning
Evaluate your financial situation and determine how much capital you have available for investment. Consider not only the initial franchise fee but also ongoing expenses such as royalties, marketing fees, and operational costs.
Training and Support
Choose a franchise that offers comprehensive training and ongoing support to franchisees. Take advantage of all training programs provided by the franchisor to learn the ins and outs of the business.
Location Selection
If the franchise involves a physical location, carefully choose the location for your business. Consider factors such as foot traffic, demographics, competition, and lease terms.
Follow the System
One of the benefits of franchising is that you're buying into a proven business model. Follow the franchisor's system and guidelines closely to increase your chances of success.
Provide Excellent Customer Service
Focus on providing excellent customer service to build a loyal customer base. Happy customers are more likely to return and recommend your business to others.
Marketing and Promotion
Take advantage of the marketing support provided by the franchisor, but also be proactive in promoting your business locally. Utilize social media, local advertising, and community events to attract customers.
Manage Finances Wisely
Keep track of your finances closely and manage expenses efficiently. Monitor your cash flow, budget carefully, and seek professional advice if needed.
Adapt and Innovate
Be willing to adapt to changing market conditions and customer preferences. Look for opportunities to innovate and differentiate your business from competitors.
Network with Other Franchisees
Connect with other franchisees within the same system or industry to share insights, experiences, and best practices. Networking with fellow franchisees can provide valuable support and advice.
Stay Committed
Building a successful franchise takes time and effort. Stay committed to your business, remain focused on your goals, and be prepared to overcome challenges along the way.
By following these methods and staying dedicated to your business, you can increase your chances of becoming a successful CHICA’S Bagnet Express franchisee.