7-Eleven Convenience Store

Bypinoyentre

Sep 17, 2010

7-eleven-store 7-Eleven is the leading 24-hours convenience store chain in the Philippines for over 25 years, and became the country’s first franchisor in convenience retailing in 1998.  It was brought here in the Philippines by Philippine Seven Corp. (PSC).  PSC gamely opened its first 7-Eleven convenience store, located at the corner of EDSA and Kamias Streets in Kamuning, Quezon City, on February 29, 1984.

Today, over 300 stores are operated by their Franchisees; entrepreneurs and business partners who are dedicated to giving 7-Eleven customers what they want when they want it.

7-Eleven provides:

  • a reliable, fresh assortment of high-quality products
  • speedy transactions
  • every day fair prices
  • a clean, safe and friendly environment to shop.

7-Eleven provides an opportunity for entrepreneurs and business partners to operate their own convenience store with the leading name in the business. If you are a goal-oriented individual who wants to grow with a well-established retailer, they invite you to take a look at what the 7-Eleven franchise system has to offer.

Philippine Seven Corporation gives you the chance to operate your own business by having access to 7-Eleven expertise, business operating systems and support of a highly successful global corporation.

How to Franchise 7-Eleven:

Initial Investment

  • Franchise Fee: Php600,000.00 (to be paid upon approval of the application)
  • Initial Store Supplies: Php170,000.00
  • Initial Merchandise:Php800,000.00
  • Construction Cost: approximately Php2.03 Million Pesos
  • Advance Rent and Deposit (Depending on the lease terms) are settled before opening the store

Total Cash Outlay: will range from Php3.5 Million Pesos to Php5 Million Pesos

Note: All amounts are VAT exclusive (The above-mentioned investment is just an estimation except on the Franchisee’s Fee)

7-Eleven Franchise Investment includes:

  • Operational rights of the store
  • Equipment and facilities
  • Furniture and fixtures
  • Air-con system
  • Signage
  • Initial inventory

Franchise Term: 3 year renewable for another 3 years (The eligibility of renewal will also depend on franchisee’s evaluation)

Qualification to become a 7-Eleven Franchisee

  • Must be at least 25-60 years
  • Has at least 72 units in any College Course or Graduate of any Vocation Course (Experience in Retail and in Fast food industry is a plus)
  • Must be willing to undergo full-time 3-5 months training
  • Has the ability to fund the required investment
  • Must be willing to devote time to oversee day-to-day store operations and take on a role of a Store Operator
  • Must be willing to work within the 7-Eleven Franchise system and standards

Contact Details of 7-Eleven:

The Franchise Manager
Philippine Seven Corporation
7th Floor, Columbia Tower,
Ortigas Ave., near corner EDSA,
Mandaluyong City, Philippines
Hotline: +63 (02) 7-726-9968
Mobile : +63 (920)950-8651; +63 (917)871-1686
Email: [email protected]
Facebook Page: www.facebook.com/711philippines
Visit Website (This link will open on a new window)

Basics of Franchising 7-Eleven Convenience Store

Franchising benefits

Franchisees gain access to a proven business model, established brand reputation, and ongoing support from 7-Eleven Convenience Store, reducing the risks associated with starting a new business. They benefit from collective advertising and marketing efforts conducted by the franchisor, which can result in increased customer traffic and sales. Franchisees also have the opportunity to tap into the training and operational resources provided by the franchisor, enhancing their chances of success and profitability. Below are just a few pointers why franchising 7-Eleven Convenience Store is beneficial for the inverstors:

High success rate due to its business model rather than starting from scratch.

Franchising 7-Eleven Convenience Store offers the advantage of tapping into an established reputation and customer base, which can significantly reduce the time and effort required to build brand recognition. Additionally, franchisors typically provide comprehensive training, ongoing support, and proven business models, mitigating many of the risks associated with starting a new venture.

Franchisees benefit from economies of scale in purchasing, marketing, and operational support, which can lead to cost efficiencies and improved profitability.

Overall, franchising offers a structured pathway to entrepreneurship with a higher likelihood of success compared to launching a new brand independently.

7-Eleven Convenience Store is a recognized brand or trademark that can bring you success.

Success is achievable for franchising recognized brands like 7-Eleven Convenience Store due to their established reputation, which can attract customers more readily and build trust faster than starting a new brand. Franchisees benefit from proven business models, operational support, and marketing strategies provided by 7-Eleven Convenience Store, reducing the risks associated with independent entrepreneurship.

Additionally, being part of a well-known brand network offers access to economies of scale, collective marketing efforts, and a support system among fellow franchisees, enhancing the likelihood of success.

Availing financing from various sectors is highly likely due to a good brand reputation.

Financing is often more readily available when franchising a reputable brand due to several factors. Banks and lenders are typically more willing to provide loans to franchisees of established brands because they have a proven track record of success and lower risk compared to new, unproven businesses.

Additionally, franchisors may have relationships with financial institutions or offer financing options themselves, making it easier for franchisees to secure funding. The recognizable brand name and business model of 7-Eleven Convenience Store also provide a level of security for lenders, increasing the likelihood of loan approval and favorable terms for franchisees.

Formula for success that a franchisor may provide.

Low-cost supplies and efficient supply chain management contribute to higher profit margins for franchisees by reducing the cost of goods sold. Effective marketing increases brand visibility and customer traffic, leading to increased sales and revenue. A prime location maximizes foot traffic and accessibility, further enhancing the franchisee's revenue potential and profitability.

5 things to consider when franchising 7-Eleven Convenience Store

1 Make sure that you really want to own this franchise and this will best fit your venture among other offered business opportunities.

2 Be certain that you can work harmoniously with 7-Eleven Convenience Store franchise and it is within your interest. A visit to one of the franchise store will help you be more aware of operation and proceedings.

3 Carefully study the Terms and Condition, Franchise Agreement, and what are included in franchising 7-Eleven Convenience Store.

4 Check if 7-Eleven Convenience Store franchise will be compatible with the rules and regulation, as well as existing laws on chosen location.

5 Best location is one key aspect to have a successful 7-Eleven Convenience Store franchise. Study the environment and see if your business suits the surroundings.

Successful frachising 101

Becoming a successful 7-Eleven Convenience Store franchisee requires a combination of strategic planning, dedication, and hard work. Here are some steps you can take to increase your chances of success:

Research

Start by researching various franchise opportunities to find one that aligns with your interests, skills, and financial resources. Look for franchises with a proven track record of success, strong brand recognition, and a supportive franchisor.

Understand the Franchise Agreement

Carefully review the franchise agreement, including all terms, fees, and obligations. Make sure you fully understand the expectations and requirements of being a franchisee.

Financial Planning

Evaluate your financial situation and determine how much capital you have available for investment. Consider not only the initial franchise fee but also ongoing expenses such as royalties, marketing fees, and operational costs.

Training and Support

Choose a franchise that offers comprehensive training and ongoing support to franchisees. Take advantage of all training programs provided by the franchisor to learn the ins and outs of the business.

Location Selection

If the franchise involves a physical location, carefully choose the location for your business. Consider factors such as foot traffic, demographics, competition, and lease terms.

Follow the System

One of the benefits of franchising is that you're buying into a proven business model. Follow the franchisor's system and guidelines closely to increase your chances of success.

Provide Excellent Customer Service

Focus on providing excellent customer service to build a loyal customer base. Happy customers are more likely to return and recommend your business to others.

Marketing and Promotion

Take advantage of the marketing support provided by the franchisor, but also be proactive in promoting your business locally. Utilize social media, local advertising, and community events to attract customers.

Manage Finances Wisely

Keep track of your finances closely and manage expenses efficiently. Monitor your cash flow, budget carefully, and seek professional advice if needed.

Adapt and Innovate

Be willing to adapt to changing market conditions and customer preferences. Look for opportunities to innovate and differentiate your business from competitors.

Network with Other Franchisees

Connect with other franchisees within the same system or industry to share insights, experiences, and best practices. Networking with fellow franchisees can provide valuable support and advice.

Stay Committed

Building a successful franchise takes time and effort. Stay committed to your business, remain focused on your goals, and be prepared to overcome challenges along the way.

By following these methods and staying dedicated to your business, you can increase your chances of becoming a successful 7-Eleven Convenience Store franchisee.

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