BOTOY’S Litson Manok BBQ & Liempo

botoys_logoBOTOY’S started from a humble beginnings in the year 2000 as a take-out kiosk selling mouth-watering litson manok and crunchy liempo by its founder, Engr. Cesar B. Alba, located at Zone 3, Bulua Highway in Cagayan de Oro City.

Through sheer hard work and dedication to give utmost customer satisfaction. BOTOY’S eventually grew to what it is today, a very popular name in the local litson manok, bbq and liempo industry.

In 2005, BOTOY’S opened its doors to interested investors in the lucrative field of franchising and hired RK Franchise Consultancy to do the Franchise Development. A would-be investor is somehow assured of a sure-fire returns of his investment in just a short span of time owning to the fact that the business already gained wide acceptable in the consumer market.

In November of 2008, BOTOY’S Litson Manok, BBQ and Liempo changed its ownership from single proprietorship to that of a corporation and was registered MCALBA FOODS CORPORATION. The Entrepreneur (Phils) Magazine, the country’s premier business review magazine, awarded BOTOY’S with numerous awards in 2009, 2011 and in July 2013, it again awarded BOTOY’S as this year’s Outstanding Franchise Company.

As of September 2013, the company already has a number of company-owned and franchisees-owned kiosk and fast-food outlets nationwide. It is continuously accepting franchise applications from all over the country, confident that the processed stocks coming from its own commissary at Canitoan, Cagayan de Oro City meet the good manufacturing and sanitation standards set by the NMIS (National Meat Inspection Service) with the granting of a “AA” Plant Accreditation #MPP-345 and GMP Cert. #13345-231, in compliance with the requirements of RA#9296 or the Meat Inspection Code of the Philippines, and EO#137. The company is also on its way to achieve HACCP Certification to become a world-class meat processing and food company.

How to Franchise BOTOY’S:

Complete Single Store Franchise Package

Newly constructed/renovated store of up to 15 sq. mtrs. Floor area with:

  • 1 Set Charcoal Type Griller
  • 12 pcs. Skewers for Liempo and Chicken
  • 2 pcs. Bangus Grill Casing
  • 13 Cu. Ft. Chest type freezer
  • 1 unit stainless chopping table with Chopping board & knife
  • 1 single face and 1 double face signage’s
  • 1 unit Food display Humidifier/warmer
  • Php25,00.00 worth of Supplies
  • Initial Franchise Grant of five (5) years
  • Proprietary Marks, use of Franchise Name
  • Brand Name and Logo
  • Site evaluation and assistance
  • Inclusive processing and fees of Government permits (DTI, BIR, and Mayors permit)
  • Add-on Fees for out of town identified areas

Grand Opening and Marketing Support

  • 30 pcs. 2×3 Bangus Tarps (ads)
  • 30 pcs. 2×3 Freebies Tarps
  • 30 pcs. 2×3 Soon to Open Tarps
  • 50 pcs. Free Small Sizes Chicken for Freebies
  • 100 pcs. BBQ Free for Freebies
  • 10 pcs. 3×5 Now Open Tarp
  • 2 reams of Flyers
  • Mascot and Sound System
  • Motorcade Assistance
  • 2 Sets Staff Uniform

Training and Orientations for Franchisee and Staffs

  • Plant tour and Exposure
  • Basic Operations Training
  • Good Manufacturing Practices Training
  • Sanitation and Hygiene
  • Customer Service
  • Accounting and Auditing

NO Royalty fees: For products supplied by Commissary 1% Advertisement Fee based on the Gross monthly commissary purchase.

Franchise Procedures

First Step – Franchise Applicant

  • Has distinguished a site and started negotiating in putting up a BOTOYS branch
  • Draft a letter signifying intentions of becoming a BOTOYS franchisee together with a vicinity map of?proposed site
  • Completely filled-up Botoy’s Franchise Information Sheet
  • Fax or Mail the documents to:

The Business Development Department
Zone 3, Bulua Highway Cagayan de Oro City
Telefax: (632) 822-6483, Tel: (632) 824-7014

Second Step – Botoys Business Development

Meets with Franchise Application for Preliminary Interview. If favorable, gives the applicant the ff:

  • Franchise Qualification form and Secure reservation fee of 15% base on selected package price
  • Reservation fee is transferable to other location for the period of 2 months, deduction to the franchise fee but it is no longer refundable
  • Market Study
  • Franchise Suitability Test

Third Step – Applicant

  • Send vicinity map of site
  • Conduct market study
  • Submit market study

Final Step – Botoys

  • Review Qualification form
  • Conduct own Market Study (validation)
  • If completely done full payment shall be made
  • Meets up with Franchise Applicant for FA signing, and discuss the rest of the procedures

Contact Details of BOTOY’S:

Zone 3, Bulua Highway,
Cagayan de Oro City, Philippines
Contact Person: Anna Madelaine E. Salcedo
Tel: (088) 858-9191
Mobile: (0917)574-6779; (0923)225-2489; (0927)733-8244
Email: /
Website: (This link will open on a new window)

Metro Manila Office:
#22 Michael Rua St., Better Living Subd.,
Parañaque City, Philippines
Contact Person: Analie “Ian” Alba-Caguite
Tel: (08822) 738-779; (088) 858-9191
Mobile: (0917)718-9512, (0917)718-9513

Basics of Franchising BOTOY’S Litson Manok BBQ & Liempo

Benefits of Franchising BOTOY’S Litson Manok BBQ & Liempo

  • There is high success rate due to its business model rather than starting from scratch.
  • BOTOY’S Litson Manok BBQ & Liempo is a recognized brand or trademark that can guarantee you with success.
  • Financing that may come from various sectors may be availed easily when putting up a good reputation franchise like BOTOY’S Litson Manok BBQ & Liempo.
  • A franchisee may also secure huge profit when success formulas are met such as low-cost supplies, proper placement, and good marketing techniques.

What to consider when franchising BOTOY’S Litson Manok BBQ & Liempo

1. Make sure that you really want to own this franchise and this will best fit your venture among other offered business opportunities.

2. Be certain that you can work harmoniously with BOTOY’S Litson Manok BBQ & Liempo franchise and it is within your interest. A visit to one of the franchise store will help you be more aware of operation and proceedings.

3. Carefully study the Terms and Condition, Franchise Agreement, and what are included in franchising BOTOY’S Litson Manok BBQ & Liempo.

4. Check if BOTOY’S Litson Manok BBQ & Liempo franchise will be compatible with the rules and regulation, as well as existing laws on chosen location.

5. Best location is one key aspect to have a successful BOTOY’S Litson Manok BBQ & Liempo franchise. Study the environment and see if your business suits the surroundings.